Big data analytics of online news to explore destination image using a comprehensive deep-learning approach : a case from Mexico
Rafael Guerrero-Rodríguez, Miguel Á. Álvarez-Carmona, Ramón Aranda, Ángel Díaz-Pacheco
| Year of publication: |
2024
|
|---|---|
| Authors: | Guerrero-Rodríguez, Rafael ; Álvarez-Carmona, Miguel Á. ; Aranda, Ramón ; Díaz-Pacheco, Ángel |
| Published in: |
Information technology & tourism. - New York, NY [u.a.] : Cognizant Communication, ISSN 1943-4294, ZDB-ID 2099258-0. - Vol. 26.2024, 1, p. 147-182
|
| Subject: | Deep learning | Destination image | Mexico | Online news articles | Topic modeling | Mexiko | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Big Data | Big data | Elektronische Publikation | Electronic publishing | Urlaubsverhalten | Holiday behaviour | Markenimage | Brand image | Social Web | Social web |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s40558-023-00278-5 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014452354