Birds of a feather flock together : matched personality effects of product recommendation chatbots and users
Year of publication: |
2023
|
---|---|
Authors: | Jin, Eunjoo ; Eastin, Matthew S. |
Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7130, ZDB-ID 2556111-X. - Vol. 17.2023, 3, p. 416-433
|
Subject: | Computer mediated communication | E-commerce | Human-computer interaction |
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