Body as a process versus body as an object : the consequences of how larger-bodied women are portrayed in health-related advertising
Year of publication: |
2023
|
---|---|
Authors: | Naidu, Deepika ; Perkins, Andrew W. ; Howlett, Elizabeth |
Published in: |
Journal of advertising. - [Abingdon] : Routledge Taylor & Francis Group, ISSN 1557-7805, ZDB-ID 2067343-7. - Vol. 52.2023, 5, p. 666-687
|
Subject: | Werbung | Advertising | Werbewirkung | Advertising effects | Frauen | Women | Körpergewicht | Body weight |
-
Do female adolescents respond better to thin or plus-size ad characters?
Bakir, Aysen, (2024)
-
Lwin, May O., (2020)
-
Family-based treatment for obesity in tweens : a three-year longitudinal follow-up study
Cheon, Hongsik John, (2018)
- More ...
-
Lee, Seung Hwan Mark, (2014)
-
Perkins, Andrew W., (2012)
-
Activating stereotypes with brand imagery : the role of viewer political identity
Angle, Justin W., (2017)
- More ...