Boosting customer orientation through coaching : a Canadian study
Year of publication: |
2014
|
---|---|
Authors: | Pousa, Claudio ; Mathieu, Anne |
Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 32.2014, 1, p. 60-81
|
Subject: | Performance | Banking | Coaching | Customer orientation | Canada | Kanada | Beziehungsmarketing | Relationship marketing |
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