Brand culture and identity ; Volume 2
Year of publication: |
[2019]
|
---|---|
Institutions: | Information Resources Management Association (issuing body) |
Published in: | |
Publisher: |
Hershey PA, USA : IGI Global, Business Science Reference |
Subject: | Markenartikel | Brand | Markenführung | Brand management | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Welt | World |
Description of contents: | Table of Contents [gbv.de] |
Saved in:
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