Breaking through : implementing customer focus in enterprises
Sandra Vandermerwe
| Year of publication: |
2004
|
|---|---|
| Authors: | Vandermerwe, Sandra |
| Publisher: |
Basingstoke [u.a.] : Palgrave Macmillan |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | XI, 209 S graph. Darst 24cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie |
| Language: | English |
| Notes: | Includes references (p. 191-198) and index |
| ISBN: | 1-4039-3503-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001950119