"Brut slaps ... and twins" : hyper-commercialized sports media and the intensification of gender ideology
Matthew P. McAllister and Chenjerai Kumanyika
| Year of publication: |
2013
|
|---|---|
| Authors: | McAllister, Matthew P. ; Kumanyika, Chenjerai |
| Published in: |
The Routledge companion to advertising and promotional culture. - New York [u.a.] : Routledge, ISBN 0-415-88801-8. - 2013, p. 237-251
|
| Subject: | Kommunikationsmedien | Communication media | Sportmarketing | Sports marketing | Werbung | Advertising | Geschlechterdiskriminierung | Gender discrimination | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010197563