Business strategy and performance : an assessment of retailers in Guatemala
John E. Spillan and John A. Parnell; Nicholas Virzi
| Year of publication: |
2011
|
|---|---|
| Authors: | Spillan, John E. ; Parnell, John A. ; Virzi, Nicholas |
| Published in: |
Latin American business review : journal of the Business Association of Latin American Studies (BALAS). - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1097-8526, ZDB-ID 1446446-9. - Vol. 12.2011, 1, p. 39-58
|
| Subject: | Wettbewerbsstrategie | Competitive strategy | Unternehmenserfolg | Firm performance | Schwellenländer | Emerging economies | Einzelhandel | Retail trade | Guatemala |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009129727