Cable me not
Year of publication: |
December 2017
|
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Authors: | Haberern, Lauren |
Published in: |
International journal of business and economics. - Taichung : Feng Chia University, ISSN 1607-0704, ZDB-ID 2573186-5. - Vol. 16.2017, 3, p. 323-328
|
Subject: | internal competency | marketing | communication | firm | brand management | cable | customer service | Markenführung | Brand management | Kabelfernsehen | Cable television | Marketingmanagement | Marketing management | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service |
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