Campus cultural and artistic activity effects evaluation model : a study of universities in Taiwan
Year of publication: |
2009
|
---|---|
Authors: | Wu, Shwu-ing |
Published in: |
International journal of nonprofit and voluntary sector marketing. - Chichester : Wiley & Sons, ISSN 1465-4520, ZDB-ID 2211865-2. - Vol. 14.2009, 1, p. 35-56
|
Subject: | Nonprofit-Marketing | Nonprofit marketing | Kultursektor | Cultural sector | Zielgruppe | Target group | Studierende | Students | Verhaltensökonomik | Behavioral economics | Taiwan |
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