Casos en "marketing."
Seleccionados por: Harper W. Boyd, Jr.; Donald M. T. Gibson; Charles P. Iffland. Lee A. Tavis. International Center for the Advancement of Management Education (ICAME) Escuela para Graduados en Administración de Empresas. Universidad de Stanford, Stanford, California
| Year of publication: |
[c1967]
|
|---|---|
| Authors: | Gibson, Donald M. T. ; Iffland, Charles P. |
| Other Persons: | Boyd, Harper W. (ed.) ; Tavis, Lee A. (contributor) |
| Institutions: | Stanford University / International Center for the Advancement of Management Education (contributor) ; Universidad de Stanford (contributor) |
| Publisher: |
Reading, Mass : Addison-Wesley Pub. Co |
| Subject: | Marktforschung | Absatz |
| Extent: | x, 358 p illus., maps 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | Spanish |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002850797