Change management in retail banking in the UAE : an assessment of some key antecedents of customer satisfaction and demographics
Year of publication: |
2012
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Authors: | Jham, Vimi |
Published in: |
International journal of strategic change management : IJSCM. - Geneva : Inderscience Enterprises, ISSN 1740-2859, ZDB-ID 2194049-6. - Vol. 4.2012, 3/4, p. 229-249
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Subject: | Organisatorischer Wandel | Organizational change | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Bevölkerungsstruktur | Demographic structure | Privatkundengeschäft | Personal banking | Vereinigte Arabische Emirate | United Arab Emirates |
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