Co-designing social marketing programs
Year of publication: |
2016
|
---|---|
Authors: | Dietrich, Timo ; Rundle-Thiele, Sharyn ; Schuster, Lisa ; Connor, Jason |
Published in: |
Journal of Social Marketing. - Emerald Group Publishing Limited, ISSN 2042-6771, ZDB-ID 2589601-5. - Vol. 6.2016, 1, p. 41-61
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Social marketing | Adolescents | Co-design | Alcohol | Audience research | Audience insight | Formative research |
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