Compendium of brand management
S. A. Chunawalla
| Year of publication: |
2008 ; 3. rev. ed.
|
|---|---|
| Authors: | Chunawalla, S. A. |
| Publisher: |
Mumbai [u.a.] : Himalaya House Publ. |
| Subject: | Marketingmanagement | Markenpolitik | Strategische Planung | Aufsatzsammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 322 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 81-7866-998-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004920752