Competitive approaches to new product development
Year of publication: |
2011
|
---|---|
Authors: | Smith, Alan D. |
Published in: |
Team Performance Management: An International Journal. - Emerald Group Publishing Limited, ISSN 1758-6860, ZDB-ID 2029696-4. - Vol. 17.2011, 3/4, p. 124-145
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Case studies | Recession | Operations management | Product development | Quality | Services marketing |
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