Ethical and Managerial Aspects of Social Network Advertisement
Year of publication: |
2016
|
---|---|
Authors: | Smith, Alan D. ; Offodile, O. Felix |
Published in: |
Journal of Electronic Commerce in Organizations (JECO). - IGI Global, ISSN 1539-2929, ZDB-ID 2115949-X. - Vol. 14.2016, 4 (01.10.), p. 28-51
|
Publisher: |
IGI Global |
Subject: | Consumer Behavior | Customer Relationship Management (CRM) | ‘Like’ Function | Social Media | Uses and Gratification Theory |
-
Ethical and managerial aspects of social network advertisement
Smith, Alan D., (2016)
-
Consumer brand engagement in social networking sites and its effect on brand loyalty
Jayasingh, Sudarsan, (2019)
-
Naqvi, Muhammad Hasnain Abbas, (2020)
- More ...
-
Ethical and managerial aspects of social network advertisement
Smith, Alan D., (2016)
-
The perceived importance of major RFID-related technology initiatives among retail store managers
Smith, Alan D., (2009)
-
Gender preferences concerning identity theft and technology-related issues with sports e-ticketing
Smith, Amber A., (2012)
- More ...