Conducting international consumer research with children : challenges and potential solutions
Tina M. Lowrey, Lan Nguyen Chaplin, Agnes Nairn, Aysen Bakir, Verolien Cauberghe, Elodie Gentina, Liselot Hudders, Hua Li, Fiona Spotswood, and Anna Maria Zawadzka
| Year of publication: |
2020
|
|---|---|
| Authors: | Lowrey, Tina M. ; Chaplin, Lan Nguyen ; Nairn, Agnès ; Bakir, Aysen ; Cauberghe, Verolien ; Gentina, Élodie ; Hudders, Liselot ; Li, Hua ; Spotswood, Fiona ; Zawadzka, Anna Maria |
| Published in: |
The Routledge companion to consumer behavior. - London : Routledge, Taylor & Francis Group, ISBN 978-0-367-65617-1. - 2020, p. 346-360
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Kinder | Children |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012316188