Constructing personas : how high-net-worth social media influencers reconcile ethicality and living a luxury lifestyle
Marina Leban, Thyra Uth Thomsen, Sylvia von Wallpach, Benjamin G. Voyer
| Year of publication: |
2021
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|---|---|
| Authors: | Leban, Marina ; Thomsen, Thyra Uth ; Wallpach, Sylvia von ; Voyer, Benjamin G. |
| Published in: |
Journal of business ethics : JBE. - Dordrecht : Springer, ISSN 1573-0697, ZDB-ID 1478688-6. - Vol. 169.2021, 2, p. 225-239
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| Subject: | Ethicality | Luxury lifestyle | Social media influencer | Social Web | Social web | Luxusgüter | Luxury goods | Lebensstil | Lifestyle | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10551-020-04485-6 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012436730