Transformational effects of social media lurking practices on luxury consumption
Marina Leban, Yuri Seo, Benjamin G. Voyer
| Year of publication: |
2020
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|---|---|
| Authors: | Leban, Marina ; Seo, Yuri ; Voyer, Benjamin G. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 116.2020, p. 514-521
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| Subject: | Digital virtual consumption | Lurking | Unconventional luxury consumption | Visual social media | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Luxusgüter | Luxury goods | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.09.010 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012257651