Consumer acceptance of an SMS-assisted smoking cessation intervention : a multicountry study
Year of publication: |
2013
|
---|---|
Authors: | Andrews, Lynda ; Cacho-Elizondo, Silvia ; Drennan, Judy ; Tossan, Vessélina |
Published in: |
Health marketing quarterly. - Philadelphia, Pa. : Taylor & Francis, ISSN 0735-9683, ZDB-ID 639428-0. - Vol. 30.2013, 1, p. 47-62
|
Subject: | Rauchen | Smoking | E-Health | E-health | Mobiltelefon | Mobile phone | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Vergleich | Comparison | Australien | Australia | Frankreich | France | Mexiko | Mexico |
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