Consumer Informedness and Firm Information Strategy
Year of publication: |
2014
|
---|---|
Authors: | Li, Ting ; Kauffman, Robert J. ; van Heck, E. ; Vervest, P.H.M ; Dellaert, Benedict G. C. |
Publisher: |
[S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
Extent: | 1 Online-Ressource (41 p) |
---|---|
Series: | Netspar Discussion Paper ; No. 11/2013-073 |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprĂĽngliche Fassung des Dokuments November 21, 2013 erstellt |
Other identifiers: | 10.2139/ssrn.2398282 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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