Consumer socialization : a life-cycle perspective
George P. Moschis
| Year of publication: |
1987
|
|---|---|
| Authors: | Moschis, George P. |
| Publisher: |
Lexington, Mass. [u.a.] : Lexington Books |
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Verbraucherforschung | Verbraucherverhalten |
| Extent: | XIII, 353 S. graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 297 - 339 |
| ISBN: | 0-669-11244-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013501894