Consumers' willingness to buy products with environmental and ethical claims : the roles of social representations and social identity
Year of publication: |
2014
|
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Authors: | Bartels, Jos ; Onwezen, Marleen C. |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 38.2014, 1, p. 82-89
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Subject: | Social representations | social identity | environment | ethics | willingness to buy | Konsumentenverhalten | Consumer behaviour | Sozialpsychologie | Social psychology | Zahlungsbereitschaftsanalyse | Willingness to pay |
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