Contemporary marketing
Gordon Wills, Professor of Marketing, University of Bradford Management Centre, Director Roles and Parker Limited, Chief Executive Management Consultants (Bradford) Limited
| Year of publication: |
[1971]
|
|---|---|
| Authors: | Wills, Gordon |
| Publisher: |
[London] : Pitman Publishing |
| Subject: | Absatz | Marketingmanagement | Marketing management | Marketing |
| Extent: | xii, 236 Seiten Diagramme |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 221 - 230 |
| ISBN: | 0-273-31638-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013482078