Creative advertising : theory and practice
Sandra E. Moriarty
| Year of publication: |
1986
|
|---|---|
| Authors: | Moriarty, Sandra E. |
| Publisher: |
Englewood Cliffs, N.J. : Prentice-Hall u.a. |
| Subject: | Werbung | Advertising | USA | United States |
| Extent: | IX, 372 S. : Ill |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-188947-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000697394