Creativity identity in Colombia : the advertising creatives' perspective
Year of publication: |
November 2017
|
---|---|
Authors: | Roca, David ; Wilson, Bradley ; Barrios, Andres ; Muñoz-Sánchez, Omar |
Published in: |
International journal of advertising : the quarterly review of marketing communications. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0261-9903, ZDB-ID 83205-4. - Vol. 36.2017, 6, p. 831-851
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Subject: | Advertising | awards | creativity | identity | interviews | creative identity | Kreativität | Creativity | Werbung | Persönlichkeitspsychologie | Personality psychology | Werbewirtschaft | Advertising industry | Kolumbien | Colombia | Kreativsektor | Creative industries |
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