CSR identity and image : are they aligned in the banking industry?
Year of publication: |
2014
|
---|---|
Authors: | Pérez, Andrea ; Rodríguez del Bosque, Ignacio A. |
Published in: |
Corporate social responsibility : challenges, benefits and impact on business performance. - New York : Nova Publishers, ISBN 978-1-63321-106-3. - 2014, p. 65-86
|
Subject: | Corporate Social Responsibility | Corporate social responsibility | Bank | Firmenimage | Corporate reputation |
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