Customer preferences for staycation package attributes
Year of publication: |
2024
|
---|---|
Authors: | Qiu, Richard T. R. ; King, Brian ; Tang, Mei Fung Candy ; Fan, Tina P. |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 36.2024, 4, p. 1327-1352
|
Subject: | Consumption style | Customer preferences | Latent class model | Market segmentation | Staycation package | Konsumentenverhalten | Consumer behaviour | Marktsegmentierung | Beziehungsmarketing | Relationship marketing | Schwellenländer | Emerging economies | Verpackung | Packaging | Präferenztheorie | Theory of preferences | Marktforschung | Market research |
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