Customer related factors in partner selection, market orientation, and performances of international joint ventures in Taiwan
Frank F. C. Pan and Tsuen-Ho Hsu
| Year of publication: |
2011
|
|---|---|
| Authors: | Pan, Frank F. C. ; Hsu, Tsuen-ho |
| Published in: |
Business and finance : performance and management. - New York, NY : Nova Science Publishers, ISBN 1-61122-936-7. - 2011, p. 17-38
|
| Subject: | Joint Venture | Joint venture | Ressourcenorientierter Ansatz | Resource-based view | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management | Taiwan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009304197