Customer relationship management in electronic markets
Gopalkrishnan R. Iyer, guest ed. ...
| Year of publication: |
2003
|
|---|---|
| Other Persons: | Iyer, Gopalkrishnan R. (contributor) |
| Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 2126179-9. - Vol. Vol. 2, nr. 3/4
|
| Publisher: |
New York [u.a.] : Best Business Books |
| Subject: | Beziehungsmarketing | Beziehungsmanagement | Electronic Commerce | Kundenmanagement | Management |
| Extent: | XXII, 108 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004865130