Customer Relationship Management Strategies Embedded in Grocery Shopping : An Observational Study of Grocery Store Customers of Dutse, Nigeria
Year of publication: |
[2023]
|
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Authors: | Gumel, Babandi Ibrahim |
Publisher: |
[S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Nigeria | Lebensmitteleinzelhandel | Food retailing | Lebensmittelhandel | Food trade |
Description of contents: | Abstract [papers.ssrn.com] |
Extent: | 1 Online-Ressource |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: THE INTERNATIONAL JOURNAL OF BUSINESS & MANAGEMENT, Vol 5, Issue 10, October 2017 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 2017 erstellt Volltext nicht verfügbar |
Source: | ECONIS - Online Catalogue of the ZBW |
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