Customizing Prices in Online Markets
Year of publication: |
2002
|
---|---|
Authors: | Reinartz, Werner |
Published in: |
Symphonya. Emerging Issues in Management. - University of Milano-Bicocca. - 2002, 1 Market-Space Management, 5
|
Publisher: |
University of Milano-Bicocca |
Subject: | Online Markets | Customizing Prices | Customization | Market Segmentation | Cost of Segmenting | Cost of Policing | Dynamic Pricing DOI:http://dx.doi.org/10.4468/2002.1.05reinartz |
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