Data modalities, consumer attributes and recommendation performance in the fashion industry
Year of publication: |
2022
|
---|---|
Authors: | Sysko-Romańczuk, Sylwia ; Zaborek, Piotr ; Wróblewska, Anna ; Dąbrowski, Jacek ; Tkachuk, Sergiy |
Published in: |
Electronic markets : EM ; the international journal of electronic commerce and business media. - Berlin : Springer, ISSN 1422-8890, ZDB-ID 2017342-8. - Vol. 32.2022, 3, p. 1279-1292
|
Subject: | Consumer loyalty | Data modalities | Fashion industry | Online recommendation system performance | Shopping involvement | Bekleidungsindustrie | Clothing industry | Mode | Fashion | Personalisierung | Personalization | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing |
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