Delivering a superior customer experience in solutions delivery processes : seven factors for success
Year of publication: |
September-October 2018
|
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Authors: | Kumar, Ajith ; Steward, Michelle D. ; Morgan, Felicia N. |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 61.2018, 5, p. 775-782
|
Subject: | Ad hoc teams | Business to business | Customer experience | Solutions delivery teams | Customer relationship | Beziehungsmarketing | Relationship marketing | Arbeitsgruppe | Team | Erfolgsfaktor | Success factor | B-to-B-Marketing | Business-to-business marketing |
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