Demarketing, minorities, and national attachment
Year of publication: |
2009
|
---|---|
Authors: | Grinstein, Amir ; Nisan, Udi |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 73.2009, 2, p. 105-122
|
Subject: | Social Marketing | Social marketing | Umweltschutz | Environmental protection | Wasser | Water | Konsum | Consumption | Öffentliche Güter | Public goods | Minderheit | Minority | Nationalkultur | National culture | Israel |
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