Designing the soft side of customer service
by Sriram Dasu and Richard B. Chase
| Year of publication: |
2010
|
|---|---|
| Authors: | Dasu, Sriram ; Chase, Richard B. |
| Published in: |
MIT sloan management review. - Cambridge, Mass. : MIT, ISSN 1532-9194, ZDB-ID 2039388-X. - Vol. 52.2010/11, 1, p. 33-39
|
| Subject: | Kundenservice | Customer service | USA | United States | Dienstleistungssektor | Service industry | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008859295