Extent:
VI, 306 S.
graph. Darst.
Series:
Empirische Marketingforschung. - Wien : Facultas, ZDB-ID 2178915-0. - Vol. 1
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Wien, Wirtschaftsuniv., Diss., 1984
Notes:
Literaturverz. S. 246 - 268
ISBN: 3-85428-029-7
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013436603