Extent: | VI, 306 S. graph. Darst. |
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Series: | Empirische Marketingforschung. - Wien : Facultas, ZDB-ID 2178915-0. - Vol. 1 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | Zugl.: Wien, Wirtschaftsuniv., Diss., 1984 |
Notes: | Literaturverz. S. 246 - 268 |
ISBN: | 3-85428-029-7 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013436603