Differences between high- and low-performing exporting firms in a developing country
Year of publication: |
2011
|
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Authors: | Sibanda, Khutula ; Erwee, Ronel ; Ng, Eric |
Published in: |
International marketing : emerging markets ; 21. - London [u.a.] : Emarald, ISBN 978-0-85724-447-5. - 2011, p. 207-228
|
Subject: | Export | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management | Simbabwe | Zimbabwe |
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