Digital social engagements and knowledge sharing among sports fans : role of interaction, identification, and interface
Year of publication: |
2023
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Authors: | Yadav, Jitendra ; Yadav, Rambalak ; Sahore, Nidhi ; Mendiratta, Aparna |
Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 195.2023, p. 1-11
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Subject: | Digital social engagement | Fan engagement | Knowledge sharing | Sports communication | Technology intervention | Wissenstransfer | Knowledge transfer | Social Web | Social web | Sportmarketing | Sports marketing | Profisport | Professional sports | Konsumentenverhalten | Consumer behaviour | Sport | Sports | Online-Marketing | Internet marketing |
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