Do sustainability labels reinforce health claims - and vice cersa?
Year of publication: |
2020
|
---|---|
Authors: | Gröppel-Klein, Andrea ; Franke, Claudia ; Spilski, Anja |
Published in: |
Marketing : ZFP ; journal of research and management. - München : Beck, ISSN 0344-1369, ZDB-ID 717348-9. - Vol. 42.2020, 2, p. 3-18
|
Subject: | Co-Labelling | Health Claims | Sustainability Labels | Consumer Behaviour | Konsumentenverhalten | Consumer behaviour | Warenkennzeichnung | Product labelling | Umweltzeichen | Eco-label | Nachhaltige Entwicklung | Sustainable development | Gesundheit | Health | Produktinformation | Product information |
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