Does more attractive choice always decrease choice deferral? : the moderating effect of ideal point
Year of publication: |
April 2016
|
---|---|
Authors: | Larasati, Anisa ; Yeh, Ming-Yih |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 54.2016, p. 43-51
|
Subject: | Ideal point availability | Attractiveness difference | Choice deferral | Consumer behavior | Konsumentenverhalten | Consumer behaviour | Multinationales Unternehmen | Transnational corporation | Entscheidung | Decision | Verhaltensökonomik | Behavioral economics | USA | United States | Theorie | Theory |
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