Does the innovativeness of creative firms help their business clients to innovate?
Year of publication: |
2023
|
---|---|
Authors: | Dimitropoulou, Aggela ; Giotopoulos, Ioannis ; Protogerou, Aimilia ; Tsakanikas, Aggelos |
Published in: |
The journal of technology transfer. - Dordrecht [u.a.] : Springer Science + Business Media B.V, ISSN 1573-7047, ZDB-ID 2017817-7. - Vol. 48.2023, 1, p. 1-32
|
Subject: | B2B innovative linkages | Creative firms | Employee-specific characteristics | Founder-specific characteristics | Innovation | Kreativität | Creativity | Innovationsmanagement | Innovation management | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Unternehmenserfolg | Firm performance |
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