Dynamic pricing decisions by potential tourists under uncertainty : the effects of tourism advertising
Year of publication: |
2019
|
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Authors: | Song, Hongjuan ; Jiang, Yushi |
Published in: |
Tourism economics : the business and finance of tourism and recreation. - London : Sage Publishing, ISSN 2044-0375, ZDB-ID 2026139-1. - Vol. 25.2019, 2, p. 213-234
|
Subject: | Bayesian experimental method | dynamic pricing decisions | tourism advertising | uncertainty | Preismanagement | Pricing strategy | Tourismus | Tourism | Theorie | Theory | Werbung | Advertising | Entscheidung unter Unsicherheit | Decision under uncertainty | Experiment | Tourismusmarketing | Tourism marketing | Risiko | Risk |
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