E-shopping momentum : a conceptual framework
Year of publication: |
2016
|
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Authors: | Dubey, Ashish ; Raitani, Sonika |
Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1025, ZDB-ID 2193368-6. - Vol. 7.2016, 4, p. 346-365
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Subject: | e-shopping momentum | eSM | implemental mindset | deliberative mindset | online shopping | online retailing | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour |
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