Eco-innovations in emerging markets : analyzing consumer behaviour and adaptability
Year of publication: |
[2016]
|
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Authors: | Reyes-Mercado, Pável |
Publisher: |
London : Palgrave Macmillan |
Subject: | environmental innovation | Produktentwicklung | New product development | Öko-Produkt | Sustainable product | Innovation | Konsumentenverhalten | Consumer behaviour | Schwellenländer | Emerging economies | Emerging Market | Umweltverträgliches Produkt | Verbraucherverhalten | Kaufverhalten |
Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] ; Description [springer.com] |
Extent: | xxii, 131 Seiten Illustrationen 21 cm |
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Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-1-137-58741-1 ; 1-137-58741-5 ; 978-1-137-58742-8 |
Other identifiers: | 10.1057/978-1-137-58742-8 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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