Effect of customers' subjective knowledge on accepting ESG (environmental, social, governance) activities in the hospitality industry
Year of publication: |
2024
|
---|---|
Authors: | Park, Yun-Na ; Shin, Minjung |
Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 41.2024, 1, p. 51-67
|
Subject: | awareness | customer learning theory | ESG (environmental, social, governance) | perceived benefits | subjective knowledge | sustainability | utility theory | visit intention |
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