Effect of export experience and market scope strategy on export performance : evidence from Poland
Year of publication: |
2015
|
---|---|
Authors: | Cieślik, Jerzy ; Kaciak, Eugene ; Thongpapanl, Narongsak |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 24.2015, 5, p. 772-780
|
Subject: | Emerging economy | Export experience | Export marketing strategy | Export performance | Inverted S-shaped relationship | Export | Polen | Poland | Internationales Marketing | International marketing | Exportwirtschaft | Export sector | Internationale Wirtschaft | International economy |
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