Employees' attitudes towards the sponsorship activity of their employer and links to their organisational citizenship behaviours
Aila Khan; John Stanton; Syed Rahman
| Year of publication: |
2013
|
|---|---|
| Authors: | Khan, Aila ; Stanton, John ; Rahman, Syed |
| Published in: |
International journal of sports marketing & sponsorship. - Bingley : Emerald Group Publishing Limited, ISSN 1464-6668, ZDB-ID 2013659-6. - Vol. 14.2012/13, 4, p. 279-300
|
| Subject: | employee attitudes | perceived external prestige | organisational citizenship behaviour | organisational identification | corporate sponsorship | Arbeitsverhalten | Work behaviour | Sponsoring | Sponsorship | Unternehmenskultur | Corporate culture | Arbeitszufriedenheit | Job satisfaction | Arbeitskräfte | Workforce | Mitarbeiterbindung | Employee retention | Verhalten in Organisationen | Organizational behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010195354