Estimating the price range and the effect of price bundling strategies: an application to the hotel sector
Year of publication: |
2020
|
---|---|
Authors: | Dominique-Ferreira, Sérgio ; Antunes, Cristina |
Published in: |
European Journal of Management and Business Economics (EJM&BE). - Bingley : Emerald, ISSN 2444-8451. - Vol. 29.2020, 2, p. 166-181
|
Publisher: |
Bingley : Emerald |
Subject: | Hospitality management | Price | Price sensitivity | Bundling strategies | Pricing strategies |
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