Evaluating the employer branding mix model : a study in the Spanish healthcare sector
M. Luisa Rayón, Marina Romeo, Montserrat Yepes-Baldó and Sefa Boria-Reverter
| Year of publication: |
2024
|
|---|---|
| Authors: | Rayón, M. Luisa ; Romeo, Marina ; Yepes-Baldó, Montserrat ; Boria-Reverter, Sefa |
| Published in: |
Employee relations. - Bradford : Emerald, ISSN 1758-7069, ZDB-ID 2031891-1. - Vol. 46.2024, 2, p. 432-451
|
| Subject: | Employees' organizational commitment | Employer branding | Healthcare sector | Multiple regression models | Spanien | Spain | Personalmarketing | HR marketing | Gesundheitswesen | Health care system | Mitarbeiterbindung | Employee retention |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/ER-10-2023-0537 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015050140